Jessica Woodward, a talented interior designer, has made a significant impact on the design scene in Northeast Florida. As the Founder and Principal Interior Designer at Welcome Home Styling, Jessica brings a unique blend of creativity, practicality, and passion to every project she undertakes. In this interview, we get to know more about Jessica Woodward, her journey as an interior designer, and what makes her work at Welcome Home Styling truly special.


Jessica Woodward’s Favorite Design Styles


When asked about her favorite design styles, Jessica Woodward expressed her appreciation for a wide range of styles. She believes that every design style has its unique purpose and beauty. Jessica Woodward often combines different styles that complement each other, catering to her clients’ tastes and preferences.

From transitional to coastal to contemporary, Jessica Woodward enjoys blending elements to create designs that reflect her clients’ visions. She takes pride in not adhering to a specific look but instead focuses on bringing her clients’ dreams to life. Whether it’s a modern design or a more traditional approach, Jessica Woodward ensures that each project is tailored to her clients’ needs.

“It’s important for each client to have a home that reflects their own style and taste”, said Jessica. “If you can tell that Welcome Home Styling curated the space, I believe we have done the clients a disservice. Your home should feel uniquely yours!”

 

A Memorable Project: The Rega Project

 

Jessica Woodward has worked on numerous projects at Welcome Home Styling, but one that stands out is the Rega project. This particular project allowed her to fully express her creativity, as the clients gave her complete freedom in designing each space and selecting the furnishings. The modern style of the Rega project was a departure from the typical coastal homes seen in Jacksonville, making it a unique and memorable experience for Jessica Woodward.

Jessica Woodward’s ability to step outside the norm and deliver exceptional results is what sets her apart as an interior designer. The Rega project showcases her talent for creating stunning, individualized spaces that resonate with her clients. (Stay tuned for pictures of this project: Coming Soon!)

Jessica Woodward’s Journey to Becoming an Interior Designer
Jessica Woodward’s path to becoming an interior designer began after she had her second child and decided to step away from her fashion career. With her mother, who had a background in interior design, Jessica started working on small decorating projects. What began as one-day makeovers soon evolved into taking on full custom-built homes from start to finish.
Jessica Woodward’s passion for interior design grew as she realized the satisfaction she gained from transforming spaces. Her journey is a testament to her love for creativity and her commitment to helping others achieve well-designed homes. Jessica Woodward’s story is an inspiration for aspiring interior designers and showcases her dedication to the craft.

 

Balancing Fashion and Interior Design

While Jessica Woodward’s major in college was fashion merchandising, her love for design extended beyond clothing. Growing up, she frequently changed the look of her room, and her interest in interior design deepened when she built her first custom home. This experience ignited her passion for the building process and the detailed aspects of creating a well-designed home.

Jessica Woodward’s background in fashion has influenced her approach to interior design, allowing her to bring a unique perspective to her projects at Welcome Home Styling. Her ability to blend fashion sensibilities with interior design elements sets her apart in the field.

Favorite Room to Design

 

When it comes to favorite spaces, Jessica Woodward particularly enjoys designing living rooms. For her, the living room is a visible space that sets the tone for the rest of the home. She loves creating unique focal points, whether through built-ins, fireplaces, or ceiling treatments and aims to leave a lasting impression on both her clients and their guests.

Jessica Woodward believes that the living room is often one of the first spaces seen from the foyer, and she takes pride in designing spaces that showcase the style of the home. Her attention to detail and ability to create impactful designs make her living room projects stand out.

 A cozy living room featuring elegant white furniture and a warm fireplace, creating a welcoming atmosphere. Designed by Welcome Home Styling, an interior design company in Jacksonville.
A stylish living room with pristine white walls and modern black chairs, reflecting a clean and contemporary aesthetic. Designed by Welcome Home Styling an interior design firm Jacksonville.<br />

The Inspiration Behind Jessica Woodward’s Designs

Jessica Woodward finds inspiration in various places, from unique furniture pieces to architectural details and the work of other talented designers. She often sees a part of a design she loves and combines it with other features to create a unique and original look for her clients. Jessica’s ability to draw inspiration from diverse sources and make it her own is a hallmark of her work at Welcome Home Styling.


As an interior designer, Jessica considers herself to be highly visual. While she can mentally visualize designs, she also values seeing things digitalized to confirm the scale and overall concept. This approach ensures that her designs are both visually stunning and practical.


Jessica Woodward’s Inspirations in the Design World


When asked about designers who inspire her, Jessica Woodward mentioned April Tomlin, a designer out of Nashville known for her creative and comfortable designs. Jessica admires how April Tomlin’s projects are both unique and functional, and she follows many designers who cater to different styles, finding inspiration in all of them.


Jessica Woodward’s ability to appreciate and learn from the work of others while staying true to her own design philosophy makes her an exceptional interior designer. Her openness to inspiration from various sources allows her to create designs that are both innovative and client-focused.


Personal Life and Family


Beyond her professional achievements, Jessica Woodward is a devoted wife and mother. She has been married to her husband Allan for 15 years, and they met in college at Middle Tennessee State University. Allan, who is a CFO at Healogics, helps with the business side of Jessica’s interior design work, allowing her to focus on the creative aspects she enjoys.


Jessica Woodward’s family includes her daughter AnnaFaye, who is passionate about school and softball, and her son Smith, who excels in sports and chess. Jessica loves watching her children develop their own interests and talents, and her family life is a source of joy and inspiration for her work as an interior designer.

Jessica Woodward and family take a picture on their front porch all dressed up in their Guardians of the Galaxy themed Halloween costumes.

Jessica Woodward’s Favorite TV Shows and Bucket List Goals


While Jessica Woodward’s work keeps her busy, she enjoys winding down by watching TV shows like Bridgerton, Stranger Things, and Schitt’s Creek. These shows provide a much-needed break from her demanding schedule and offer her a chance to relax and recharge.


On her bucket list, Jessica Woodward and her husband love to travel, and they aim to explore Europe over the next 5-10 years. A dream trip for her would be to take her children to Africa to experience the culture and go on a safari. These travel goals reflect her adventurous spirit and desire to create lasting memories with her family.

Smiling happy Woodward family standing on the beach in Greece.
Interior designer Jessica Woodward on vacation with her husband Allan in Greece.

The Future of Her Own Home Design Projects


Jessica Woodward is constantly working on her own home projects as well. After recently finishing a pool house and a master bedroom makeover, her next project will be a facelift for her laundry room, complete with new counters and wallpaper. Her passion for design extends to her own living space, where she continues to experiment and refine her skills.


Jessica Woodward’s personal projects are a testament to her love for design and her commitment to creating beautiful spaces. Her hands-on approach and attention to detail ensure that every project, whether for a client or her own home, is completed to the highest standards.


Jessica Woodward is Creating Beautiful Spaces that Become the Backdrop of Our Lives


Jessica Woodward’s journey as an interior designer is marked by creativity, passion, and dedication to her clients. Her work at Welcome Home Styling has made a significant impact on the interior design company in Jacksonville, and her unique approach to design continues to inspire both her clients and her peers.


Whether she’s working on a new project or dreaming of her next adventure, Jessica Woodward remains a force in the world of interior design, and her work at Welcome Home Styling is invaluable. Have a project you need some help with? Send Jessica a message today!

Jessica Woodward

Hi, I’m Jessica! I’m the Founder and Principal Interior Designer at Welcome Home Styling. I’ve always had a love for design. I’m also a wife and mother. I have a 7-year-old son who loves to run non-stop, a 10-year-old daughter who is a mini-me but with a tad of sass, and a husband who tolerates my constant decorating.

I started Welcome Home Styling in 2018 to create beautiful and functional homes for my clients. Since then, I’ve worked with countless homeowners across Northeast Florida, and remotely across the country to design the home of their dreams. Stick around, because we’re thrilled to be sharing some beautiful upcoming projects with you. Follow Welcome Home Styling on social media for your daily dose of interior design inspo.